Circa £48,000
Digital Marketing Manager - Premium and Luxury Automotive Business
Salary: £40,000 - £48,000 per annum
Location: North West London
Hours: Monday to Friday
Join a Growing Premium Automotive Business
We are looking for an ambitious and hands-on Digital Marketing Manager to take ownership of the marketing function within a fast-growing automotive business specialising in performance, prestige, and specialist vehicles.
This is a unique opportunity for a marketer who wants more than just managing agencies and reviewing reports. You'll have direct responsibility for driving lead generation, increasing brand awareness, managing marketing budgets, and creating engaging content that delivers measurable results.
Working across vehicle sales, specialist projects, aftersales services, and premium automotive brands, you'll play a key role in shaping the company's digital presence and future growth.
Key Responsibilities
Plan, manage, and optimise Google Ads and paid social campaigns
Drive lead generation and maximise return on marketing spend
Develop and execute SEO strategies to improve organic visibility
Manage and grow the company's social media channels
Create engaging content including vehicle showcases, customer stories, workshop updates, and promotional campaigns
Monitor campaign performance and provide regular reporting and insights
Manage online reputation, customer reviews, and local search visibility
Support vehicle launches, sales campaigns, and special projects
Identify opportunities for PR, partnerships, and brand growth
About You
Essential
Proven hands-on experience managing PPC, paid social, and SEO campaigns
Experience within the automotive industry
Strong understanding of lead generation and performance marketing
Experience managing marketing budgets and analysing campaign performance
Excellent content creation and copywriting skills
Proficiency with Google Analytics, Google Ads, Meta Ads Manager, and related platforms
Highly organised, self-motivated, and capable of managing multiple projects independently
Desirable
Experience marketing prestige, performance, luxury, or specialist automotive brands
Photography, videography, or content editing skills
Experience with Auto Trader and other automotive advertising platforms
Knowledge of automotive enthusiast communities and customer audiences
PR, media, or influencer marketing experience
What We Offer
Competitive salary of £40,000 - £48,000
Monday to Friday working hours
Significant autonomy and creative freedom
Direct influence on business growth and marketing strategy
Ongoing training and professional development opportunities
Modern working environment within a growing automotive business
Clear career progression opportunities as the company expands
If you're a driven marketing professional looking for a role where you can make a genuine impact and take ownership of an exciting brand, we'd love to hear from you.
Full vacancy details for this Digital Marketing Manager role are available to registered candidates. Apply now with your CV to Charlotte Lightfoot at Monday Matters Recruitment. Monday Matters Recruitment are specialists in the automotive industry and we’re here to make sure every Monday counts!